
Neill Strain | Belgravia in Bloom
AS THIS WEEK MARKS THE OPENING OF CHELSEA FLOWER SHOW, WE TAKE A LOOK AT ONE OF OUR FAVOURITE BRANDS IN THE WORLD OF FLORAL COUTURE AND THE IMPORTANT ROLE FLOWERS PLAY IN BOTH SUPER-PRIME LOCATIONS AND INTERIORS.

Neill Strain, Floral Couture
Renowned for his floral couture, Neill Strain has been curating exquisite floral designs for private clients and luxury brands since 2008. Based in Belgravia, with a second boutique in Mayfair and a concession in Harrods, Strain invited us to visit his boutique, giving us the opportunity to talk about his love of flowers. We loved seeing his meticulous attention to detail and hearing about his passion for creating floral designs that bring joy to all who see them.


The image below is taken from his submission to this year's "Belgravia in Bloom," the floral festival that transforms the streets of Belgravia, showcasing the very finest in floral artistry. His twist on "Floral Fun and Games" sees the entrance of his boutique transformed with Vanda, Phalaenopsis, and Cymbidium orchids, Anthuriums, and tropical leaves, creating an exotic jungle inspired by the film Jumanji.



Over at Walpole’s headquarters, Strain has also created a stunning piece titled "Grapevine Grandeur," which draws its inspiration from English sparkling wine and celebrates British luxury. Featuring quintessentially British red roses, foliage, and grapes, the archway has been crafted with sustainability in mind, using a structure that is foam-free and made from reusable chicken wire.

Beautiful Blooms | Pinterest
To feed our fascination with florals, we’ve curated a Pinterest board to honour floral arrangements and their influence on fashion. Head to @oliverburnsuk to view.
Neill Strain, Luxury Floral Designer
L: Linkedln
IG : @neillstrain

Art Deco first appeared in France and is short for ‘Arts Décoratifs’ after the International Exhibition of Modern Decorative and Industrial Arts held in Paris in 1925.

Art Deco first appeared in France and is short for ‘Arts Décoratifs’ after the International Exhibition of Modern Decorative and Industrial Arts held in Paris in 1925.

We have long created the finest interiors, designed to be multi-sensory, both restorative and quietly luxurious, the ultimate sanctuary. As personal health and wellbeing continue to take centre stage in the lives of our clients, we are seeing a growing emergence of specialised clinics dedicated to enhancing and extending longevity. Here, we speak with Kate Woolhouse, CEO of Hooke, a pioneering clinic that is redefining the future of healthcare through its thoughtfully curated Membership Experience.

We have long created the finest interiors, designed to be multi-sensory, both restorative and quietly luxurious, the ultimate sanctuary. As personal health and wellbeing continue to take centre stage in the lives of our clients, we are seeing a growing emergence of specialised clinics dedicated to enhancing and extending longevity. Here, we speak with Kate Woolhouse, CEO of Hooke, a pioneering clinic that is redefining the future of healthcare through its thoughtfully curated Membership Experience.

As London welcomes its annual influx of summer visitors, we're often reminded how fortunate we are to call this city home. Watching others marvel at the landmarks, streets and hidden corners we pass every day is a reminder to pause and experience the capital with fresh eyes ourselves. In doing so, we're reminded of the richness, character and creativity woven into the everyday here.

As London welcomes its annual influx of summer visitors, we're often reminded how fortunate we are to call this city home. Watching others marvel at the landmarks, streets and hidden corners we pass every day is a reminder to pause and experience the capital with fresh eyes ourselves. In doing so, we're reminded of the richness, character and creativity woven into the everyday here.