
Neill Strain | Belgravia in Bloom
AS THIS WEEK MARKS THE OPENING OF CHELSEA FLOWER SHOW, WE TAKE A LOOK AT ONE OF OUR FAVOURITE BRANDS IN THE WORLD OF FLORAL COUTURE AND THE IMPORTANT ROLE FLOWERS PLAY IN BOTH SUPER-PRIME LOCATIONS AND INTERIORS.

Neill Strain, Floral Couture
Renowned for his floral couture, Neill Strain has been curating exquisite floral designs for private clients and luxury brands since 2008. Based in Belgravia, with a second boutique in Mayfair and a concession in Harrods, Strain invited us to visit his boutique, giving us the opportunity to talk about his love of flowers. We loved seeing his meticulous attention to detail and hearing about his passion for creating floral designs that bring joy to all who see them.


The image below is taken from his submission to this year's "Belgravia in Bloom," the floral festival that transforms the streets of Belgravia, showcasing the very finest in floral artistry. His twist on "Floral Fun and Games" sees the entrance of his boutique transformed with Vanda, Phalaenopsis, and Cymbidium orchids, Anthuriums, and tropical leaves, creating an exotic jungle inspired by the film Jumanji.



Over at Walpole’s headquarters, Strain has also created a stunning piece titled "Grapevine Grandeur," which draws its inspiration from English sparkling wine and celebrates British luxury. Featuring quintessentially British red roses, foliage, and grapes, the archway has been crafted with sustainability in mind, using a structure that is foam-free and made from reusable chicken wire.

Beautiful Blooms | Pinterest
To feed our fascination with florals, we’ve curated a Pinterest board to honour floral arrangements and their influence on fashion. Head to @oliverburnsuk to view.
Neill Strain, Luxury Floral Designer
L: Linkedln
IG : @neillstrain

One of the most quintessentially British events in the calendar, royal ascot is fast approaching. The event is known for its stylish race day outfits and iconic hat designs, but it also requires attendees to abide by an official dress code for the royal enclosure. Here, we ask Oriona Robb, London fashion consultant and personal stylist, for her tips on dressing for the occasion.

One of the most quintessentially British events in the calendar, royal ascot is fast approaching. The event is known for its stylish race day outfits and iconic hat designs, but it also requires attendees to abide by an official dress code for the royal enclosure. Here, we ask Oriona Robb, London fashion consultant and personal stylist, for her tips on dressing for the occasion.

Super Prime agency has always been about exceptional levels of service but as the traditional high street model begins to change and the clients seek more from those they trust, we are seeing the rise of the super-broker. With this shift in mind, we are excited to speak with Trevor Kearney, who Forbes called the ‘Agent of our generation’, and who after twenty years in the industry has just launched The Private Office: Real Estate.

Super Prime agency has always been about exceptional levels of service but as the traditional high street model begins to change and the clients seek more from those they trust, we are seeing the rise of the super-broker. With this shift in mind, we are excited to speak with Trevor Kearney, who Forbes called the ‘Agent of our generation’, and who after twenty years in the industry has just launched The Private Office: Real Estate.

Spring is one of our favourite times of the year, and it’s been a busy and inspiring month — from our photoshoot at our client’s gorgeous Grade II* listed residence (stay tuned for the launch, coming soon), to discussing new projects, curating our weekend wind-down playlist for Walpole (listen below!), and Sharon’s press interviews. In this edition, we share what we’re talking about in the studio - including our ongoing fascination with the developments in ai, Walpole’s advocacy for British luxury in the face of tariffs, and the most recent happenings in Abu Dhabi’s art scene.

Spring is one of our favourite times of the year, and it’s been a busy and inspiring month — from our photoshoot at our client’s gorgeous Grade II* listed residence (stay tuned for the launch, coming soon), to discussing new projects, curating our weekend wind-down playlist for Walpole (listen below!), and Sharon’s press interviews. In this edition, we share what we’re talking about in the studio - including our ongoing fascination with the developments in ai, Walpole’s advocacy for British luxury in the face of tariffs, and the most recent happenings in Abu Dhabi’s art scene.